← All work
Reels animation
Atlas, but moving
For Atlas Travel Co.
Animated globe latitudes peel back to reveal three featured destinations — built for a Stories ad set.
Brief: a boutique travel agency wanted a 15-second Stories ad they could reskin per-destination throughout the year, swapping just the photography and city name.
What we did: built the globe out of stacked latitude rings on a null, animated a peel using a track matte and a sweep mask. The destination card slides in with a kinetic city name in display serif.
Shipped: three launch destinations (Lisbon / Marrakesh / Tokyo), the master template, and a recipe for swapping in a new location in under 20 minutes.
